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Online Marketing Management

The internet and other information technologies have created many interesting and innovative ways to provide customer value since its inception in 1969. Web sites for marketing communication and customer support; one-to- one communication to many different receiving devices; consumer behavior insights based on offline and online data combination; inventory optimization through CRM-SCM integration; a single-minded focus on ROI and associated performance metrics are all important strategies.

Online Marketing Management

Duration of the courses: 120 Hours

Key Benefits

Consumers are increasingly turning to the Internet for their buying decisions. This makes Internet marketing more important than ever before. According to studies, to carry out preliminary price and product research, consumers are turning to research on mobile internet and social media before making their final purchasing decisions. Through regular, affordable customized communication, you can build relationships with prospects and clients with Internet marketing. This serves as a stark contrast to the days of mass marketing, a tactic that is slowly going extinct. Still not convinced that Internet marketing is the direction your company should go in? Then, let the benefits of Internet marketing listed below help change your mind.